Diwali Offer Message: 25+ WhatsApp Templates for Customers

Announce your Diwali sale with the discount, dates and code. Copy a Diwali offer message and send it to your opted-in customers.

Updated October 2026. 27 templates, all copy-paste ready.

Preview

Happy Diwali in advance, {{Name}}! 🪔 ✨ Our Diwali Sale is live at {{Business}} 🎁 Flat {{Discount}}% off on {{Category}} 📅 {{Start Date}} to {{End Date}} 📍 Visit our store at {{Address}} Shop now at {{Link}} Reply STOP to opt out.

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Diwali offer message for customers of retail and D2C brands

Lead with the discount, give the dates, and make buying one tap away.

Template 1

Happy Diwali in advance, {{Name}}! 🪔 ✨ Our Diwali Sale is live at {{Business}} 🎁 Flat {{Discount}}% off on {{Category}} 📅 {{Start Date}} to {{End Date}} 📍 Visit our store at {{Address}} Shop now at {{Link}} Reply STOP to opt out.

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Template 2

Hi {{Name}}, light up this Diwali with {{Business}}! 🪔 🎁 {{Discount}}% off sitewide 🚚 Free shipping above Rs. {{Amount}} 🏷️ Code: {{Code}} at checkout 📅 Valid till {{Date}} Shop here: {{Link}} Reply STOP to opt out.

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Template 3

Diwali dhamaka at {{Business}}! 🪔 Hi {{Name}}, 🎁 Buy any {{Product}}, get {{Free Item}} free 📱 Pay by UPI for an extra Rs. {{Amount}} off ⏳ Limited stock, ends {{Date}} Shop: {{Link}} Reply STOP to opt out.

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Template 4

Dear {{Name}}, our Diwali collection has arrived. 🪔 ✨ New range of {{Category}} 🎁 Early access for valued customers: {{Discount}}% off 📅 Till {{Date}} See the new range: {{Link}} Reply STOP to unsubscribe.

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Diwali offers for restaurants and sweets shops

Food sells on pictures and deadlines. Attach a photo of the box and give a pre-order date.

Template 5

Hi {{Name}}, Diwali sweets are ready at {{Shop Name}}! 🪔 🎁 Gift box: {{Box Name}}, {{Weight}} kg for Rs. {{Price}} 💸 {{Discount}}% off on orders before {{Date}} Reply with your order or call {{Phone}} Reply STOP to opt out.

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Template 6

This Diwali, let us do the cooking, {{Name}}. 🪔 🍽️ {{Restaurant Name}} festive thali: Rs. {{Price}} 📅 Available {{Start Date}} to {{End Date}} 📲 Order on {{Delivery App}} Book a table at {{Link}} Reply STOP to opt out.

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Template 7

{{Name}}, corporate Diwali gifting made easy! 🪔 🎁 Order {{Quantity}}+ boxes of {{Product}} from {{Shop Name}} 🚚 Free delivery plus custom name tags 📅 Last date for bulk orders: {{Date}} Reply GIFT for the price list Reply STOP to opt out.

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Template 8

Hello {{Name}}, our dry fruit hampers are back for Diwali! 🪔 💰 Prices start at Rs. {{Price}} 🎁 {{Discount}}% off on orders placed by {{Date}} 📎 Photos of every hamper are attached Reply with the hamper name to book yours Reply STOP to opt out.

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Diwali packages for salons, gyms and clinics

Services sell on slots. Name the package, the price and the last booking date.

Template 9

Glow up for Diwali, {{Name}}! ✨ 💆 {{Salon Name}} Festive Glow package: {{Services}} 💰 Just Rs. {{Price}}, worth Rs. {{Original Price}} ⏳ Slots till {{Date}} are filling fast Reply BOOK to reserve yours Reply STOP to opt out.

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Template 10

Hi {{Name}}, burn off the extra laddoos this Diwali! 🪔 🏋️ Join {{Gym Name}} for {{Months}} months at Rs. {{Price}} 🎁 Get {{Free Benefit}} free 📅 Valid till {{Date}} Reply YES and we will call you Reply STOP to opt out.

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Template 11

Dear {{Name}}, this festive season {{Clinic Name}} brings you an offer. 🪔 🩺 Full body health check-up: Rs. {{Price}} 💸 Down from Rs. {{Original Price}} 📅 Book for yourself or your parents by {{Date}} Book here: {{Link}} Reply STOP to opt out.

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Template 12

{{Name}}, Diwali makeover offer at {{Salon Name}}! 🪔 💇 {{Discount}}% off on {{Service}} 🎁 A free {{Add-on}} with every booking 👯 Bring a friend and you both save Book at {{Link}} before {{Date}} Reply STOP to opt out.

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B2B and wholesale Diwali offer messages

Formal tone, clear rates and order deadlines. Retailers plan festive stock weeks ahead.

Template 13

Dear {{Name}}, {{Company}} wishes you and {{Store Name}} a prosperous Diwali. 🪔 🎁 Festive trade scheme: extra {{Discount}}% off 🛒 On orders above Rs. {{Amount}} 📅 Place your order by {{Date}} 📎 Price list attached Reply here to place your order Reply STOP to opt out.

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Template 14

Hello {{Name}}, stock up for the Diwali rush. 📦 🛒 Order {{Product}} in bulk from {{Company}} 🎁 Get {{Free Units}} free units on every {{Quantity}} units 🚚 Dispatch within {{Days}} days Contact {{Sales Rep}} at {{Phone}} Reply STOP to opt out.

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Template 15

Dear {{Name}}, {{Company}}'s Diwali dealer offer. 🪔 💸 Clear your dues by {{Date}} 🎁 Earn a {{Discount}}% cash discount 🏆 Plus {{Gift}} on purchases above Rs. {{Target Amount}} Your account manager, {{Manager Name}}, will share the details Reply STOP to opt out.

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Last day of Diwali sale reminders

Urgent and short. One line on what ends, when, and the link.

Template 16

Last day, {{Name}}! ⏰ 🪔 Our Diwali Sale ends tonight at {{Time}} 🎁 Flat {{Discount}}% off is still live on {{Category}} Shop now: {{Link}} Reply STOP to opt out.

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Template 17

Hi {{Name}}, your Diwali code is about to expire! ⏰ 🏷️ Code: {{Code}} for {{Discount}}% off at {{Business}} ⏳ Only {{Hours}} hours left Don't miss it: {{Link}} Reply STOP to opt out.

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Template 18

Hi {{Name}}, final call for Diwali deals at {{Business}}! 🪔 💸 Prices go back to normal tomorrow 🛒 Your cart is still saved Check out: {{Link}} Reply STOP to opt out.

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Template 19

Today is the last day, {{Name}}! ⏰ 🪔 Diwali package at {{Business}} 🎟️ Only {{Slots}} slots left at Rs. {{Price}} Reply BOOK now to grab one Reply STOP to opt out.

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Diwali greetings with a thank-you gift code

No hard sell. Thank loyal customers, wish them well, and leave a small gift.

Template 20

Happy Diwali, {{Name}}! 🪔 Thank you for being part of the {{Business}} family this year. 🎁 Rs. {{Amount}} off your next order 🏷️ Code: {{Code}} 📅 Valid till {{Date}} Wishing you light, health and happiness. ✨ Reply STOP to opt out.

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Template 21

Dear {{Name}}, may this Diwali bring joy and prosperity to you and your family. 🪔 🙏 Thank you for trusting {{Business}} 🎁 A free {{Gift}} on your next visit 📱 Just show this message Happy Diwali! Reply STOP to opt out.

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Template 22

Wishing you a bright and safe Diwali, {{Name}}. 🪔 ✨ Customers like you made {{Year}} special at {{Business}} 🏷️ Thank-you code: {{Code}} 🎁 {{Discount}}% off, whenever you are ready Use it any time. Reply STOP to opt out.

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Short Diwali offer msg versions under 160 characters

For customers who prefer SMS, or as a backup to WhatsApp. Each one fits a single message and keeps the opt-out.

SMS 1

{{Business}} Diwali Sale: flat {{Discount}}% off till {{Date}}. Code {{Code}}. Shop {{Link}}. Reply STOP to opt out

115/160 characters

SMS 2

Hi {{Name}}, Diwali sweet boxes at {{Shop Name}} from Rs. {{Price}}. Pre-order by {{Date}} on {{Phone}}. Reply STOP to opt out

126/160 characters

SMS 3

{{Salon Name}} Festive Glow package at Rs. {{Price}} till {{Date}}. Reply BOOK to reserve. Reply STOP to opt out

112/160 characters

SMS 4

Last day! {{Business}} Diwali offer ends tonight. {{Discount}}% off at {{Link}}. Reply STOP to opt out

102/160 characters

SMS 5

Happy Diwali {{Name}}! Thank you from {{Business}}. Use {{Code}} for Rs. {{Amount}} off till {{Date}}. Reply STOP to opt out

124/160 characters

What a Diwali offer message should include

Festive inboxes are crowded. A clear offer with a clear deadline is what gets opened and acted on.

  • The customer's name
  • Your business name in the first line
  • The offer: discount, combo, cashback or free gift
  • Start and end dates of the sale
  • A promo code or how to claim the offer
  • A shop link, store address or reply keyword to buy
  • A product photo or festive banner
  • An opt-out line such as Reply STOP to opt out

Send offers only to customers who opted in and end every message with Reply STOP. Promotional SMS in India needs a DLT-registered sender ID.

Common mistakes in Diwali offer messages

  • Burying the discount under three lines of greetings, so customers stop reading before the offer.
  • No end date, which removes the urgency that makes festive offers work.
  • Messaging every number in your phone, including people who never opted in, which gets your number blocked and reported.
  • Sending five offers in a week, when two or three well-timed messages earn more and annoy less.

Frequently asked questions

How do I write a Diwali offer message for customers?

Open with a short Diwali wish and the customer's name, then state the offer in one line: the discount, the dates and the code. Add a link, address or reply keyword so they can buy right away. End with an opt-out line. Attach a festive banner or product photo to catch the eye.

What is a good Diwali offer msg for WhatsApp?

A good Diwali offer msg is short, festive and specific. Name the offer, the last date and how to buy, in two or three lines. For example: "Happy Diwali, {{Name}}! Flat 20% off at {{Business}} till {{Date}}. Shop at {{Link}}. Reply STOP to opt out." Add a festive image so it stands out in a busy chat.

When should I send a Diwali offer message?

Start about two weeks before Diwali, when people plan gifts and shopping, and send a reminder in Diwali week. A last-day message on the closing day of the sale often brings in late buyers. On Diwali itself, a warm greeting usually lands better than another sale message.

How many Diwali offer messages can I send?

Two or three across the festive season is plenty for most businesses: an announcement, a reminder in Diwali week and a last-day nudge. More than that and customers start muting or blocking you. Send each follow-up only to customers who have not already bought.

Do I need customer permission to send Diwali offers on WhatsApp?

Yes. WhatsApp expects businesses to message only people who agreed to hear from them, and customers who get unwanted offers block and report numbers. Collect consent at checkout, on forms or when a customer messages you first, and honour every STOP reply.

Should a Diwali message always include an offer?

No. A plain thank-you with a small gift code, sent close to Diwali day, often builds more loyalty than another sale message. Many brands send offers in the run-up and a warm greeting on the day itself. Both should still carry an opt-out line.

Can I send a Diwali offer message to all customers at once?

Yes. Put your opted-in customers in a Google Sheet, paste a template into SheetWA, and send one personalised message per row from your own WhatsApp number. Each customer sees their own name and code, and you can attach your Diwali banner.

Do I need the WhatsApp Business API to send Diwali offers?

Not for a small shop. The SheetWA Chrome extension sends from your existing WhatsApp Web session. For thousands of customers, or offers triggered from your store or CRM, use the SheetWA WhatsApp API with approved marketing templates.