Refer and Earn WhatsApp Message: 20+ Templates to Copy

Turn happy customers into referrals with a clear reward and code. Copy a refer and earn WhatsApp message and send it in bulk.

Updated October 2026. 22 templates, all copy-paste ready.

Preview

Hi {{Name}}, big news from {{Brand}}! 🎉 Our refer and earn program is live. 🎁 Invite a friend and you both get Rs. {{Reward}} 🏷️ Your code: {{Code}} 🔗 Start sharing: {{Link}} Reply STOP to opt out.

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Every {{placeholder}} fills from the Google Sheet column with the same name.

Refer and earn message to launch your referral program

Announce it once, clearly. Say what the customer gets, what the friend gets, and how to start.

Template 1

Hi {{Name}}, big news from {{Brand}}! 🎉 Our refer and earn program is live. 🎁 Invite a friend and you both get Rs. {{Reward}} 🏷️ Your code: {{Code}} 🔗 Start sharing: {{Link}} Reply STOP to opt out.

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Template 2

Dear {{Name}}, thank you for being a {{Brand}} customer 🙏 🎁 Earn Rs. {{Reward}} for every friend who makes a first purchase with your code {{Code}}. ♾️ There is no limit on rewards. 🔗 Details: {{Link}} Reply STOP to unsubscribe.

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Template 3

Hi {{Name}}, love {{Brand}}? Share it and earn 🎁 👥 Each friend who joins gets {{Friend Offer}} 💰 You get Rs. {{Reward}} in your wallet 📅 Offer runs till {{Date}} Reply STOP to stop these messages.

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Template 4

Hello {{Name}} 🎓 {{Institute Name}} now rewards students who refer friends. 📚 A friend enrols in {{Course}} 💰 You get Rs. {{Reward}} off your next fee 🎁 They get {{Discount}}% off Reply REFER for your code. Reply STOP to opt out.

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Personal referral code messages

One code per customer, shown early. Add the link so a friend can join in one tap.

Template 5

Hi {{Name}} 🎁 Your personal {{Brand}} referral code is ready. 🏷️ Code: {{Code}} 💰 Earn Rs. {{Reward}} when a friend places a first order above Rs. {{Min Order}} 🔗 Track your earnings: {{Link}} Reply STOP to opt out.

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Template 6

Hi {{Name}} 🎁 🔗 Your invite link: {{Link}} 👥 Friends who sign up through it get {{Friend Offer}} ⭐ You earn {{Points}} points per friend, worth Rs. {{Value}} Reply STOP to unsubscribe.

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Template 7

Dear {{Name}} 🎉 Your referral code {{Code}} is working. 💰 You have earned Rs. {{Earned}} from {{Count}} friends so far 🏆 {{Remaining}} more referrals unlock the {{Tier}} reward Reply STOP to opt out.

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Template 8

Hi {{Name}}, thanks for your order {{Order ID}} 🙏 🏷️ Your referral code {{Code}} is now active. 🎁 Friends get Rs. {{Friend Reward}} off 💰 You earn Rs. {{Reward}} when they buy Reply STOP to stop offers.

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Share-with-friends messages customers can forward

Do the writing for them. Customers share a ready message far more often than they write their own.

Template 9

Hi {{Name}}, want to share {{Brand}} with friends? 🎁 Copy this: "I have been using {{Brand}} for {{Product}} and love it. Use my code {{Code}} for Rs. {{Amount}} off your first order: {{Link}}" 💰 You earn Rs. {{Reward}} per friend. Reply STOP to opt out.

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Template 10

Hi {{Name}} 👪 Here is a ready message for your family group: "Found a great {{Category}} app called {{Brand}}. Sign up with my link {{Link}} and get {{Friend Offer}}." Copy and paste it into the group. Reply STOP to unsubscribe.

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Template 11

Hi {{Name}}, your friends can save too 🎓 Copy and send this: "{{Institute Name}} helped me with {{Course}}. Enrol with my code {{Code}} and get {{Discount}}% off. Free demo class: {{Link}}" Reply STOP to opt out.

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Template 12

Hi {{Name}} 🛍️ Copy and send: "Hey! {{Store Name}} gives Rs. {{Amount}} off your first visit with code {{Code}}. Address: {{Address}}" 💰 You get Rs. {{Reward}} store credit when they shop. Reply STOP to stop these messages.

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Refer and earn WhatsApp group link invites

A group keeps referrers active. Invite only customers who asked to join, and say what gets posted there.

Template 13

Hi {{Name}} 👥 Join the {{Brand}} Refer and Earn group for weekly bonus offers and top referrer prizes. 🔗 Group link: {{Group Link}} You can leave anytime. Reply STOP if you do not want messages like this.

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Template 14

Hi {{Name}} 🏆 Our referral champions share tips and get first access to double-reward days in this WhatsApp group. 🔗 Join with one tap: {{Group Link}} Reply STOP to opt out.

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Template 15

Dear {{Name}} 🎁 You asked to hear about new referral rewards. 🔗 {{Brand}} offers group: {{Group Link}} 📅 We post {{Number}} offers a week, nothing else. Reply STOP to opt out.

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Template 16

Hi {{Name}}, {{Admin Name}} here, admin of the {{Brand}} refer and earn group 🎉 👥 We just crossed {{Members}} members! 🔗 Share this link with friends who want deals too: {{Group Link}} 💰 Every friend who orders earns you Rs. {{Reward}}. Reply STOP to opt out.

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Reward credited notifications

Celebrate fast. A reward message on the day a friend buys keeps the customer referring.

Template 17

Congratulations {{Name}}! 🎉 Your friend {{Friend Name}} just placed their first order. 💰 Rs. {{Reward}} is credited to your {{Brand}} wallet 💳 Balance: Rs. {{Balance}} 🔗 Refer more: {{Link}} Reply STOP to opt out.

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Template 18

Hi {{Name}} ✅ Your referral reward has been sent. 💰 Rs. {{Reward}} to UPI ID {{Masked UPI ID}} 🧾 Reference: {{UPI Ref}} Thank you for spreading the word about {{Brand}}. Reply STOP to stop referral updates.

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Template 19

Hi {{Name}} 🏆 You have unlocked the {{Tier}} tier with {{Count}} successful referrals. 🎁 Your {{Gift}} will reach {{City}} by {{Date}} 🏷️ Keep sharing code {{Code}} Reply STOP to opt out.

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Reminders for customers who have not referred yet

One gentle nudge, maybe two. Repeat the reward and the code, then stop if there is no response.

Template 20

Hi {{Name}} 🎁 You have not used your {{Brand}} referral code yet. 🏷️ Code: {{Code}} 💰 It earns you Rs. {{Reward}} per friend 🔗 Share it now: {{Link}} Reply STOP to opt out.

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Template 21

Hi {{Name}}, this weekend only 🎉 💰 Double rewards on referrals: Rs. {{Double Reward}} for every friend 📅 Friend must join by {{Date}} 🏷️ Use code {{Code}} Reply STOP to unsubscribe.

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Template 22

Dear {{Name}} 👥 Your friends could be saving Rs. {{Amount}} on their first order. 🔗 Your referral link is still active: {{Link}} 🕒 It takes ten seconds to share. Reply STOP to stop these reminders.

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What a refer and earn message must include

Customers refer when the deal is simple. Make the reward, the code and the next tap impossible to miss.

  • The customer's name
  • The reward for the referrer and the offer for the friend
  • A personal referral code or invite link
  • The condition for the reward, such as a minimum first order
  • The offer end date, if there is one
  • Where to track earnings
  • The brand name, so the friend trusts the shared message
  • A clear opt-out line, like Reply STOP to opt out

Send referral offers only to customers who opted in, end each with Reply STOP, and state who gets the reward and when.

Common mistakes in refer and earn messages

  • Hiding the reward condition, so customers feel cheated when a friend's small order does not count.
  • No ready-to-share text, which leaves customers to write their own, and most never do.
  • Adding people to a referral group without asking, which leads to reports and blocks on your number.
  • Sending reminders every week to people who never respond. One or two nudges is enough.

Send refer and earn messages to your customers with SheetWA

  1. 1

    Put one customer per row in a Google Sheet, with a column named after every placeholder: name, referral code, link, reward, plus a column for opt-in.

  2. 2

    Open SheetWA, paste the template, and match each placeholder to its column. Filter out anyone who replied STOP before you send.

  3. 3

    Attach an offer poster image, preview a few rows, and send. Delivery and read status come back to the sheet.

  4. Bulk WhatsApp senderSend from Google Sheets
Sending refer and earn messages from Google Sheets with SheetWA

Frequently asked questions

What is a refer and earn WhatsApp message?

It is a message that invites an existing customer to share a brand with friends on WhatsApp and earn a reward for each friend who joins or buys. It usually carries a personal code or link, the reward amount, the friend's offer and an opt-out line.

How do I create a refer and earn WhatsApp group link?

In WhatsApp, open the group as an admin, tap the group name, choose Invite via link, and copy it. Share that link only with customers who asked to join, and pin a message in the group that explains the rewards. Members can leave anytime, and you should never add numbers to the group without consent.

What should a refer and earn message say?

Say what the customer earns, what the friend gets, and how to share, in that order. Give the code or link, any minimum order and the end date. Then add a ready message they can copy and send. End with an opt-out line such as Reply STOP to opt out.

How much reward should a referral program give?

Work back from what a new customer is worth to you. If a first order earns you Rs. 1,000 in margin, a Rs. 200 reward to each side is easy to afford. Two-sided rewards, where the friend also gets something, usually work better than rewarding only the referrer.

Is it allowed to send referral offers on WhatsApp?

Yes, when the customer has agreed to receive messages from you and can opt out. WhatsApp's Business Messaging Policy requires opt-in before a business sends promotional messages. Keep a record of opt-ins, add Reply STOP to every offer, and remove anyone who asks.

Can I send referral codes to all my customers at once?

Yes. Keep customers in a Google Sheet with their own code and link. Paste a template into SheetWA, match each placeholder to a column, and send one personal message per row from your business number. Skip every row marked as opted out.

How do I remind customers to use their referral code?

Send one reminder a week or two after launch, with the code and link again and a reason to act now, like a double-reward weekend. If there is no response after two reminders, stop. Too many nudges lead to blocks, which hurt your number for every other message you send.

Do I need the WhatsApp Business API for a referral program?

Not to start. The SheetWA Chrome extension sends from your existing WhatsApp Web session. When referrals grow to thousands a day, or rewards should trigger from your store, use the SheetWA WhatsApp API with approved marketing templates.